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Featured reports

AI-generated etched glass globe with Content Credentials indicator and "AI-generated" label at top right. The Content Credentials display modal is open showing a summary of the image's history.

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Partnership on AI Unveils New Case Studies from Supporters of Synthetic Media Framework: Meta, Microsoft, Thorn, and Truepic

Findings Uncover Challenges of Disclosing AI-Edited vs AI-Generated Content, Managing Label Fatigue with Audiences and Other Unexplored Areas of Generative Media Governance.

Hybrid appraisal: A modern approach to property valuation

A hybrid appraisal is a modern approach to property valuation, combining the precision of AVMs with visual verification for accurate results.

Truepic and Dun & Bradstreet collaborate for AI-driven business identity insights to prevent fraud

Strategic relationship applies Truepic’s digital content authentication and transparency to further expedite business verification.

The critical role of interoperable content transparency and provenance in AI policy

Legislative initiatives around the globe are addressing authenticity standards to protect digital content.

Virtual inspection: leading the industry in transparency

Virtual inspections use verified digital tools to assess, document, and authenticate assets, supporting remote inspections with real-time accuracy.

How to tell if an image is AI-generated

Learn how to tell if an image is AI-generated using practical tips, visual cues, and digital tools for accurate identification.

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Featured Reports

Key topics around digital authenticity

transparency in ai

What happens if real is actually fake?

Truepic and acclaimed production studio Revel.ai have partnered to produce the world’s first authenticated deepfake video using transparent engineering. Click the Content Credentials (cr) icon in the top right corner to see for yourself.

Still frame from video showing woman in dark clothing in a dark room.

ethical ai research

Enabling ethical AI research through provenance disclosure

Truepic worked with researchers from the Affective Computing group at MIT Media Lab to add secure, cryptographic provenance to over 30 deepfake videos.

open-source attribution

Identifying AI-generated content from open-source models

A community demonstration of C2PA signing at point-of-generation, in partnership with Hugging Face and Steg.AI.

Looking back

2023 in review

In 2023, legislators and industry leaders alike recognized the importance of securely and transparently disclosing how digital content is made. Truepic and its partners led the way with major breakthroughs to further digital content transparency in both hardware and software. Here are some highlights from the year.

Learn the world of authenticity

Check out other posts

Partnership on AI Unveils New Case Studies from Supporters of Synthetic Media Framework: Meta, Microsoft, Thorn, and Truepic

Hybrid appraisal: A modern approach to property valuation

Truepic and Dun & Bradstreet collaborate for AI-driven business identity insights to prevent fraud

The critical role of interoperable content transparency and provenance in AI policy

Virtual inspection: leading the industry in transparency

How to tell if an image is AI-generated

Key topics around digital authenticity

What happens if real is actually fake?

Enabling ethical AI research through provenance disclosure

Identifying AI-generated content from open-source models

2023 in review

Accessibility to Generative AI Tools Being Felt Locally

Is Generative AI Underhyped?

Expert Predictions for Trust and Transparency Online in 2023

2022: The Year of Generative AI

The Rise and Impact of User-Generated Content

Deepfakes: What You Need to Know Now

Let’s start building on authenticity

Check out other posts

Partnership on AI Unveils New Case Studies from Supporters of Synthetic Media Framework: Meta, Microsoft, Thorn, and Truepic

Hybrid appraisal: A modern approach to property valuation

Truepic and Dun & Bradstreet collaborate for AI-driven business identity insights to prevent fraud

The critical role of interoperable content transparency and provenance in AI policy

Virtual inspection: leading the industry in transparency

How to tell if an image is AI-generated

Key topics around digital authenticity

What happens if real is actually fake?

Enabling ethical AI research through provenance disclosure

Identifying AI-generated content from open-source models

2023 in review

Check out our past newsletters

Accessibility to Generative AI Tools Being Felt Locally

Is Generative AI Underhyped?

Expert Predictions for Trust and Transparency Online in 2023

2022: The Year of Generative AI

The Rise and Impact of User-Generated Content

Deepfakes: What You Need to Know Now

Let’s start building on authenticity