Introduction to C2PA 2.0
The Coalition for Content Provenance and Authenticity (C2PA) is essential in establishing the transparency of digital content. By providing an open specification for digital content provenance, C2PA ensures that users can verify the authenticity and integrity of digital media, helping to combat deception and digital manipulation.
The new C2PA 2.0 specification introduces important enhancements, including improved metadata standards, strengthened security protocols, and greater integration flexibility. These updates are crucial in ensuring the transparency of digital content. While the new changes redefine “creators” solely as hardware or software tools, C2PA will provide an extension mechanism for including human and corporate identity, compliant with independent trust lists for the news, entertainment, and advertising industries.
Truepic: First to Support C2PA 2.0
Truepic is the first to support implementation of the new C2PA 2.0 specification, and we are actively building towards upcoming specification updates. As a founding member of C2PA, our speed to availability underscores Truepic’s commitment to empowering our partners and clients with the latest tools to advance digital content and authentication.
Enterprise-Ready C2PA
Similar to how Red Hat Enterprise Linux provides additional features and support beyond the open-source Linux distribution, Truepic fortifies the open C2PA specification with enterprise-grade capabilities. The suite of Truepic products are designed to meet the tailored demands of enterprises and organizations, by offering customized, secure, and supported implementations of C2PA.
Comprehensive & Customizable
The C2PA specification covers the full lifecycle of digital media, from initial content creation and sharing across platforms and devices to displaying the Content Credentials on screen. Truepic offers a range of products to span these use cases, which can be tailored to meet your specific needs and integrate within your existing workflows and platforms. Whether your product is a smartphone app, a service in the cloud, a website, or all of the above, Truepic supports signing, verifying, and displaying on both real images from cameras and synthetic images from generative AI. For those seeking an out-of-box C2PA solution, we can also provide a recommended implementation for your industry or use case.
Secure
Digital content transparency is only beneficial if it is trusted. Only the most secure implementations of the C2PA specification ensure the integrity and fidelity of data and content. Truepic enhances security beyond the standard C2PA specification, including attestation and integrity confirmation for devices, built-in secure key generation and certificate issuance, and a combined claim generation and signing process within one secure library.
Supported
We are dedicated to assisting our customers throughout the entire process, from initial implementation to ongoing maintenance and updates. While online support from the developer community is helpful, for moments critical to your operations enterprises expect something more. Our white-glove support means you will have a dedicated account representative to promptly address your needs.
Getting started
With the onset of generative AI, this space is moving quickly, and Truepic’s equally quick support for C2PA 2.0 and beyond underscores our dedication to enhancing digital content provenance and authenticity standards for enterprises and organizations. Our customized, secure, and supported C2PA implementations provide customers with a faster and more secure path to adopting the standard, joining the ranks of Google, Meta, OpenAI, LinkedIn, and others.
We invite organizations of all types to explore Truepic’s offerings and take the first step towards enhanced digital content authenticity. Reach out to our team to learn more about how Truepic can help you enable content transparency with C2PA.
